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In this digital age things are changing; including things within the art world. Some Artists work purely through technology and create fantastic, fanciful digital art. While others are still sticking to the original mediums of paint to canvas, the digital art world should not be brushed to the side. Amazing works of art are created and shared globally through the online art world. There are a multitude of sites dedicated to the sharing of art, here are a few.
A wonderful website for dedicated artists who are looking to improve their talent and work, Conceptart is top tier. Focussing on informational posts and techniques, this is the place where a young artist with great talent would reside. Honesty is the best policy, yet being overly rude to other users is frowned upon. Be positive and sweet, and watch you art impact!
Specifically catered to the 2D and 3D artist, this website has a lot to offer! Along with monthly classes, CGSociety posts article and informational texts describing behind-the-scenes tutorials from movies in the media. If you are a 2D or 3D artist who wants to further their knowledge and skill, this is the community for you!
For those who are truly into art for professional reasons, this is the place for you. Heavily geared toward professional quality, Behance has the means to progress your name and art to a different level.
Art does not reside only in a single image, game landscapes and characters are created by amazingly talented artists. If you are interested in 3D art specifically catered to the gaming industry, Polycount is where you will find a fantastic community. Learn more about the job area and receive critiques in order to better your talent. Competitions are also a part of this community, so if you think you have what it takes, participate!
The importance of these websites is to learn, grow, and share a community. Having a positive place where artists can post, interact, and love what they do is extremely important. If you are interested in showing a bit of your creative side, we encourage you to do so! Creative Consulting is mainly a business dedicated to other small businesses and growing their marketing, but sometimes we like to go back to our creative roots and take part in filling the world with our art!
Author: Jessica Carder, Creative Consulting 2018
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Local Artists We Love!
Charleston, South Carolina is an amazing place filled with music, art, and soul. There is no doubt that the energy felt through the city ignites an artist’s drive to create works of art that are stunning, intelligent, and convey a message. When traveling and walking the downtown area, take note of the passing art galleries, there are quite a few. Not to mention the market where local venders set up tables to sell their work consisting of needed jewelry, woven roses and baskets, and paintings. Art has progressed through time, and we would like to shine a light on just a few local artists we love.
Beth Williams is a artist who loves to use pastel as her medium. Her work consists of a beautiful arrangement of landscapes, sunsets, and hyper-realistic ocean waves. Her work has been broadcasted within the annual Piccolo Spoleto event, and is displayed in the Charleston Artist Collective gallery.
Cindy DeAntonio is a master of graphic lines. Her use of strong lines and cool colors is often representative of the low country itself. Taking from what she sees around her and projecting it onto canvas in abstract form tends to make the viewer feel and see the world through her creative eyes.
Susie Callahan uses her artistic ability to convey moods effectively through her artwork. Her magnificent use of light and bright colors allows a viewer to feel a different emotion with each of her paintings. Oil on canvas is her choice of medium.
Chuck Morris skillfully uses oil and watercolor to decorate a canvas with near picturesque quality. Landscapes such as the marsh lands are vividly portrayed and represented in a unique perspective.
Jonathan Green and his Gullah artwork is a staple for the Charleston area. Green is one of the most important artists of the south and uses his talent with vivid colors and unique style to create a conversation and move audiences.
Rick Reinert’s amazing, impressionist artwork has no doubt moved audiences across the United States, but also in other countries. A classic artist with wonderful taste and form, his work will live on forever.
While these are just a few of the artists who have roots in the Charleston area, there are many more who were not mentioned. Support your local artists this weekend by visiting one of the many art galleries located throughout the historic city. You’ll never know what treasure you will find.
Author: Jessica Carder, Creative Consulting 2018
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Art Restoration: The Process
Perhaps you have seen in the news lately that another amateur Art Conservationist has completed work that was not so immaculate. We have seen restoration work within the past few years that has defiled paintings, completely hindering their artistic and historic value. We wondered, what are the steps to restore a work of art damaged by time? Here is what we found out:
Art conservators are extraordinarily important to the art world. Being meticulous in their work, cleaning, patching, and knowledge are important. Art restoration does not simplify to cleaning a painting, it is also dependent on knowledge, knowing about the artist and the history of that time period. When a conservator first receives a painting, they must take time to evaluate the condition of the piece as well as who the artist was. By knowing who produced the painting, they know the time period, style, and what tools should be used to match. In order to ensure the best match of pigments in the paint, the frame must be removed to examine the edges of the painting. The edges of the painting that have been beneath the frame usually have aged well.
Next, ultraviolet light is used my the conservator to determine if a type of varnish was used overtop the painting. The varnish must be removed in order for the conservator to restore the paint beneath. Having been trained in Chemistry, an Art Conservationist knows which solvent to use on which varnish to expose the natural paint with the least damage. Having the varnish removed, the colors and tones of the paint can be noted through the use of a microscope and magnified glass. To further remove the varnish, the use of a “retarding” solvent removes any of the conservator’s previous solvent residue. Being careful not to linger, since a conservator must not chemically burn the surface of the painting, nor remove parts of the painting. As meticulous of a job as it is, the reward of a beautiful painting being exposed is a sight to behold.
The surface of the painting is not the only issue when it comes to historical art. The structure of the piece can also be cause of concern. The conservator must pay close attention to the back of the canvas by using a surgeon’s scalpel to remove the impurities. These impurities can cause issue with the painting if left alone.
Once the painting has been placed in the appropriate stretcher, the artist can begin the restorative painting process.
The most important step in the painting process is to first paint a removable varnish, or “isolating varnish”, over the natural paint. This acts as a layer between the original artist’s work and that of the Conservator. The new paint should only be used where there is none on the canvas. Never should a conservator paint over the original brush strokes. By using 00 and 000 brushes, the strokes are miniature, but create a large difference in the painting once restoration is complete. After meticulously painting, the finishing coat of varnish is applied and the artwork has new life.
Having documented each process of the restoration by taking pictures, the Conservationist has completed their job.
Now knowing how detail oriented a Art Restoration can be, our team at Creative Consulting has a deep respect for talented Conservationists. The art world needs to be protected and preserved.
Author: Jessica Carder, Creative Consulting 2018
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How are you supposed to generate sales and build business if everyone is online for a fair portion of their usual days?
This is very simple: Don’t expect your target audience to leave their laptops and drive out to you. Instead, go to them.
No, I’m not asking you to pack up shop and go ring doorbells. The best way for small business owners to reach their target audiences nowadays is through online media platforms such as Facebook, Instagram, Flickr, Youtube, Twitter, and more. The potential for growing ones business through social media is at an all-time high this year, with more and more people staying ‘logged in’ to their favorite social media outlets.
According to a recent, public survey conducted by our consultants here at Creative Consulting, over 90% of social media users have been influenced in purchases they’ve made by posts and advertisements they saw online through social media.
These users could read the experience and testimonials of products and services that their friends and family received, or saw an appealing advertisement, and proceeded to make purchases thereof! This process of influence is extremely profitable and holds high potential for business owners because of the back-end benefits as well.
Imagine that you are a local accountant for small businesses and you want to build up your current clientele numbers. How better to find research on your clients then through social media platforms? Your business could make a post about an event or seminar coming up specifically for small business owners and reach out for more attention. On Facebook, it’s customary for small business owners to have a Facebook page specifically pertaining to their business. Facebook users can like and comment on these pages, and gather information about your business before visiting your site. While they are on your page, they can view business hours, your contact information, your office address, and view any recent posts or deals your business is offering.
This kind of constant publicity and advertising can give your business an edge to the competition by building an identity for yourself in your area. More posts on social media platforms and contact with your followers build brand awareness and loyalty with your clients and future customers as well. Unfortunately, most small business owners lack the time to invest into their social media management, and leave their accounts barren and forgotten. Leaving an empty business based social media account with a single post from two Christmas’s ago is more common than you would think, and can severely damage business’ credibility. There is an easy solution to this issue though: Social media management through a marketing team.
The benefits of using social media for business and keeping your accounts active, whether through your own means or through a social media management campaign by a local marketing team, are invaluable.
Social media management is the term for a service commonly provided by local marketing teams, where they manage and associate your social media accounts for you, all the while taking note of what kind of attention your official business’ social media page gets. This will free up business owners’ time, and build their credibility and brand awareness online. Social media can be a severely effective marketing tool that too many business owners leave untouched without a second thought but with the help of a reliable social media management campaign, businesses can start to build themselves back up by being where their clients are online.
The benefits of using social media for business and keeping your accounts active, whether through your own means or through a social media management campaign by a local marketing team, are invaluable. Through social media, your business can find out the following:
If you would like more information on how social media management can improve your business, or you are a small business owner and don’t have the time to maintain your social media accounts, give Creative Consulting a call today! We are always happy to help out our fellow business owners and improve your business!
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How could a business owner be introverted and be successful? It's one of the questions I ask and answer to myself daily. How could I use my natural behavior to my advantage in the business world and succeed?
I used to think being introverted meant that I was meant to 'hide behind the scenes' of my workplace. I was the 'support system', 'best listener' and not many people expected more from me aside from my business partner, Stephen. He would, and still does, encourage me to step out my comfort zone and try new things/experiences in our business environment.
Recently with finishing college and jumping right into the business rather than dipping my toes, I've learned that my introverted behavior is not my greatest weakness but a strength I've yet to fulfill.
I Am Support.
- How could being a support system be a bad thing, especially in business? Everyone needs help everynow and then, and it's important to have someone to go to within a company or business. With my time being specifically directed towards growing Creative Consulting and understanding how to best operate it, I've had the opportunity to be integrated with every project and client. I'm meeting new people, seeing new projects, understanding more and more on the wonderful connections just waiting to emerge around me! And, because I'm beginning to understand these things, I am able to be the one with alot of the 'answers' to situations. I am here to support my partner in the business when meetings overlap or become too heavy on his schedule, I am here to support my designers if a concept is just a little 'off' or needs to be interpreted, I am here to support my social media team when impromptu posts are requested or a technical problem arises, and I am here to support my search engine optimization team when analytics need to be reviewed or new developments need to be considered. Being the person that people can go to within the company doesn't have to be a burden if it's understood how much potential lies within that position.
I Am Quiet.
-Introversion does not always mean 'quiet' or without thought. There are often times when my mind is overflowing with concepts and ideas about artworks or designs I can't wait to work on. I get inspiration from many things throughout the day so sometimes it's like the ideas get backed-up within my mind like a popular coffee shop at rush hours. Being quiet isn't a weakness though. If anything, being quiet gives me an opportunity to listen and think about what I want to say. I don't fly off at the handle and say something without meaning; my words have worth. As an introverted business owner, I have the superhuman ability to sit with a client and watch, listen, and consider my reactions. I gauge the client and through these thoughts, I come up with my private 'plan of attack' to communicating with them effectively.
have been so caring and supportive, and have explained to me in just the two times I've attended that being introverted is not a weakness, it's a power. There is nothing wrong, nor anything to fix within an introvert, only behaviors to consider. I can't tell you how many times they playfully fussed at me for apologizing repeatedly over nothing! As an introvert in the business world, it is important to participate, to connect, and to get out there in order to sell, and it's far from impossible. It's a bit more difficult to do because I preferred to work behind the scenes till this point in time, but in order for my business to grow I have to personally grow as well.
Trying new things, meeting new people, and experiencing new roles will not harm me or my introverted tendencies.
I Am Here.
- I think one of my biggest difficulties taking on a heavier role in our business is that of actively being a part of meetings and discussing work with clients. It's too easy to discuss work with my team and partner, but to introduce, meet, and discuss services with a client was a horse of a different color. The single most important aspect of accomplishing all this is actively being there. Taking the steps to attend a helpful networking group like Mirelli's and be included, providing the opportunity for new connections to emerge, and being there is the most important part of the effort. If you are an introvert and a business owner, I'd encourage you to do your best to at the very least Be There in the moment. If you don't have the energy to heavily participate in discussion, listen to what your client or group members are saying. You can take notes, have a private conversation with the respective person later on, or follow-back with an email when you return to your workspace. As long as you are there, you've won half the battle, and that's what I think to myself before every meeting or opportunity scheduled: I just have to be there. Once I'm there, I feel fine and perfectly capable to perform the task or meeting ahead of me.
So at the end of the day, or the very early as business owners tend to know so well, I don't think that being an introvert and a business owner should clash. I am still conquering my battles and everyone has struggles of their own to get through day to day. I know that Stephen and I make an excellent team because of his natural extroverted behavior complimenting my natural introverted behavior, so if there comes a moment where I happen to fall short, I know he will be there to help. The name of the business game is to take what you know, what you have, and what you can do and run with it. Show the world what you've got and do your best to keep your head up because if you're an introvert, you don't need to 'become an extrovert'. You need to be you and understand your potential as a leader that provides full support, listens intently, speaks profoundly, and becomes present when needed.
That's what you'll be seeing this introvert business owner doing for years to come!